What could be the reason for the sudden surge in Direct channel traffic in GA4?
Spam Traffic
Spam traffic is actually abnormal traffic, usually machine traffic.
You can add……read more »
BCS
1 years ago (2023-10-18) 2722 Views 0 Comments
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ECID is the main user identification ID of Adobe Analytics. When deploying Adobe Analytics, it is usually set to eVar.
Adobe Analytics has Client-side deployment and Server-side de……read more »
BCS
1 years ago (2023-09-01) 2299 Views 0 Comments
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Update time: July 6, 2024
When thinking of replacing Google Analytics products, many people will think of Piwik, Piwik Pro and Matomo, so what is the relationship between them?
Piw……read more »
BCS
1 years ago (2023-08-28) 1702 Views 0 Comments
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This article introduces how to use Keyword Hero to get more search keywords in GA4.
In order to protect the privacy of users, the search engine extracts the user’s organic se……read more »
BCS
1 years ago (2023-08-21) 1150 Views 0 Comments
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This article introduces the event parameters of GA4.
What are Event Parameters
Event Parameters provide additional information about the ways users interact with your website.
For……read more »
BCS
1 years ago (2023-08-21) 2401 Views 0 Comments
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Meet Google Sheet
Google Sheets is a spreadsheet application included as part of the free, web-based Google Docs Editors suite offered by Google.
Google Analytics 4 data can be exp……read more »
BCS
1 years ago (2023-08-19) 1774 Views 0 Comments
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Updated: October 23, 2024
Issue
Average engagement time is 0m 00s, eg:
Reason
Average engagement time is calculated based on the user_engagement event, so your GA4……read more »
BCS
1 years ago (2023-08-18) 2159 Views 0 Comments
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After using Google Analytics 4, many users should feel that the data delay in Google Analytics 4 is longer than that in UA.
What is Data Delay?
Data freshness is used in GA4 to de……read more »
BCS
1 years ago (2023-08-18) 1615 Views 0 Comments
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There are multiple metrics about users in GA4, such as New Users, Users(Active Users), Total Users and Returning Users:
New Users
As we all know, GA4 identifies the user based on ……read more »
BCS
1 years ago (2023-08-16) 2834 Views 0 Comments
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Issue
After the GA4 data is imported into BigQuery, it is only kept for 60 days?
events_ is one table per day, and there are only 60 days in total.
Reason
The free version ……read more »
BCS
1 years ago (2023-08-14) 1261 Views 0 Comments
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